Top 10 Crowdfunding Marketing Agencies
Building a robust marketing strategy is one of the decisive factors in the success of crowdfunding campaigns. According to crowdfunding statistics, 39% of the projects in crowdfunding are successful while 61% go unsuccessful.
When it comes to crowdfunding campaign marketing, businesses can rely on their own tools or outsource the promotion efforts to a crowdfunding marketing agency.
Crowdfunding marketing agencies are companies that specialize in assisting businesses and individuals to achieve their funding goals.
The range of services provided by crowdfunding advertising agencies usually includes:
- helping with goal-setting
- defining the target audience
- creating compelling content
- setting up accounts on social networks
- building a comprehensive network of donors or investors
- running a crowdfunding campaign
- analyzing post-campaign results
Crowdfunding marketing agencies not only help business owners be more successful, but also generate new clients for the crowdfunding platforms. Whether you are a platform owner or an entrepreneur working with crowdfunding marketing agencies can be beneficial.
Let’s have a look at the top crowdfunding promotion agencies that have a proven track record of success.
What you will learn in this post:
Backercamp
Since its launch in Barcelona, Spain, in 2012, Backercamp has helped more than 5,000 clients in over 30 countries around the world.
The agency offers such services as performance-driven marketing, budget forecasting and reporting, video marketing, and eCommerce marketing campaigns on the leading platforms.
The Crowdfunding Formula
The Crowdfunding Formula is a Newark-based agency launched in 2016 that offers full crowdfunding campaign management services including market research and analysis, landing page creation and subscriber collection, email, content, and social media marketing, among other services.
The portfolio of the agency is full of projects that managed to raise over $1 million, and in their reviews, the agency’s customers highlight the team’s dedication, excellent communication, and efficiency.
Glide Agency
Glide Agency specializes in all types of digital marketing, with equity crowdfunding marketing being one of the agency highlights.
Founded in 2007, this Australian agency has helped project owners raise over $40 million in equity crowdfunding. Glide Agency worked with such clients as Thrive, a Melbourne-based startup that raised $3 million within 3 days, and Coinstash which raised $2.8 million within 4 weeks.
For each project, the agency develops a custom marketing campaign and assigns a personal manager. The fees charged by Glide Agency depend on the success rate of the campaign.
GrowthTurbine
GrowthTurbine is a Canadian agency that was launched in 2016. GrowthTurbine helps to raise funds in Reg CF, Reg-D 506(c), Reg-A+ equity crowdfunding campaigns by offering a complete range of marketing services such as:
- Content strategy and content creation
- Budget forecasting
- Product validation
- Marketing
- Tailored branding
- Post-investment strategy development, and others.
Additionally, the agency offers services for Kickstarter and Indiegogo crowdfunding campaigns, provides validation testing, and helps with real estate investor acquisition.
Wefunder is one of the most prominent clients that used the services of GrowthTurbine in multiple cases.
Brand Refinery
BrandRefinery is a crowdfunding marketing agency located in Great Malvern, the UK. Established in 2012, this is the UK’s first crowdfunding consultancy.
The company works with projects running reward- and equity-based crowdfunding campaigns and provides the following services:
- Evaluating the project readiness to launch a campaign and preparing whatever is needed to succeed.
- Researching competitor campaigns to get valuable insights on what works.
- Building a database of potential backers before the campaign launch.
- Helping to structure the campaign tiers and rewards.
- Plan, develop, and manage any advertising on social media or Google.
- Helping in the creation of video storyboard and narrative.
- Develop promotional material for the campaign.
AffleGo
AffleGo is a crowdfunding marketing agency located in Dehradun, India. It specializes in assisting projects and individuals to raise funds on Kickstarter, Indiegogo, and GoFundMe. AffleGo offers a comprehensive set of services such as:
- Creating crowdfunding accounts
- Writing pitches
- Creating video and written content
- Designing infographics
- Email marketing
- Social media and PR marketing
- Landing page and website design, and other services.
This is a full-service crowdfunding marketing agency that can work on all aspects of a crowdfunding campaign.
Crowdfunding Lead
Crowdfunding Lead is a Dubai-based crowdfunding marketing agency founded in 2018. Since then, it helped promising projects to raise over $10 million. Crowdfunding Lead helps to launch and run a crowdfunding campaign from the start until the funding goal is met. It assists with the development of marketing materials, advertising the campaign on social networks, and provides other services that a project may need.
The fee is performance-based which guarantees transparency and dedication.
LaunchBoom
LaunchBoom is a crowdfunding marketing agency founded in 2016 in San Diego, USA. LaunchBoom specializes in crowdfunding campaigns raising funds on Kickstarter and Indiegogo.
They are certified experts in Shopify, Google Ads, Facebook Meta, and TikTok, and they can help efficiently through all types of community marketing and paid media campaigns. LaunchBoom can assist with the following services:
- Setting up a reservation funnel
- Product positioning for real customer demand
- Building an audience by creating a campaign that speaks directly to them
- Launching a campaign and getting funded in less than 24 hours.
LaunchBoom is not just a marketing agency, it is a comprehensive crowdfunding ecosystem that includes such products as LaunchBoom which is a marketing kit, and SourceBoom which can be used for crowdfunding manufacturing. It also offers valuable resources to learn more about crowdfunding and how to run a successful crowdfunding campaign.
Rainfactory
Rainfactory is a crowdfunding marketing agency founded in 2014 in Oakland, USA. This agency provides a comprehensive range of services for crowdfunding campaigns on Kickstarter and Indiegogo, or DIY pre-sales on Shopify:
- Lead generation site development
- Market research and positioning
- Product launch
- Ad creative and Web design
- Advertising on Facebook, Instagram, TikTok, Google, and YouTube
- Social community management
- Influencer outreach and public relation
- Email marketing
The agency prides itself in creating a unique custom process for each customer. With the team connections in Indiegogo and Kickstarter the company can offer the best opportunities and resolve potential issues even before they arise.
The agency can boast 40-100% year-over-year gross revenue growth, over 30 project launches that raised over $1 million, and over $100 million in first-quarter sales for new products.
Agency 2.0
Agency 2.0 was launched in 2010 and is located in Austin, Texas, and Los Angeles, California, USA. This agency was the first full-service agency that specializes in Kickstarter and Indiegogo marketing and promotions, and until now, it has been the top choice for those going to run a crowdfunding campaign or launch a new product.
Clients can choose from the following offerings:
- Product videos and photo creation
- A fully-managed crowdfunding campaign
- Ad accelerator and campaign boost
Since its launch, Agency 2.0 has launched over 500 campaigns and delivered over $100 million to clients all around the world.
Hyperstarter
Hyperstarter is a crowdfunding marketing agency founded in 2017 in Zhuhai, China and Bristol, UK, raising funds on Kickstarter, Backerkit, Wefunder and Indiegogo.
Rated as an official Indiegogo Expert, Hyperstarter has directly worked on crowdfunding the British Invention of the Year, Carlos Santana to Aardman Animations. Partnering with over 900 campaigns, this crowdfunding agency has helped to raise an additional $40m+ without focusing on paid media.
How to Build a Crowdfunding Platform with LenderKit
If you are thinking about launching a crowdfunding platform, you can save your money and time by using a white-label crowdfunding solution from LenderKit. You can pick an investment software package based on the needs of your business. All crowdfunding software packages come with a set of features and integrations that are sufficient to launch your platform immediately, and they can be customized to match your needs and branding.
To see how our white-label crowdfunding platform software works, you can schedule a live demo or get in touch with us to discuss your needs.